From SEO to GEO: AI is changing the way customers find your business

For over a decade, Search Engine Optimisation (SEO) has been a major part of a business’s digital presence. Techniques like keyword research, metadata, and backlinks have helped websites appear on the first page of Google for relevant searches. You’ve probably either dabbled in SEO yourself or hired someone to help push your website up the […]

Digital snapshot: Have you refreshed your website lately?

Have regular clients dropped off the face of the earth? Struggling to gain new business online? Your website could be the cause of your problems. The worst thing you can do with your website is to set and forget. Your site should be regularly updated to ensure it features prominently in search engine rankings. If […]